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Key issues of equity financing and listing

Course Time: 3 days

Course content:

Part 1: the capital market is the right choice

1. Business expansion, money come from?

1) 3 financing channels and 28 financing methods, case

2) The case of equity financing success: QXM phone, the perfect time

2. What is the relationship between capital market and enterprise?

1) Capital, currency, capital market and capital operation

2) The 4 financing platform for Chinese Enterprises

3) Case: a story about how a boss who has always hated capital markets

3. The financing of the listing of the top 12 harvest?

Part 2: The nature, method, process and problems of equity financing

1. Equity financing in the end is how to return a responsibility?

2. How to improve the bargaining chip with Vc firm?

PBEM capital competitiveness model

3. Companies do not want to finance the listing of the 11 reasons?

Part 3: The ladder and cube business

1. What is the difference between the three business models?

2. The business model and the competitiveness of the company s capital competitiveness?

1) Case: Fosun "absolute leading" forging by

2) Case: Qihoo 360, ox team - Ctrip team

3) Case study: Mengniu market oriented management system

3. What is the relationship between industry and capital operation?

Classic case: Hengda miracle; Mengniu s leveraging the twists and turns;

Part 4: Entrepreneur capitalist industrial capitalist

1. Entrepreneurs need to focus on the concept of renewal?

2. Butt capital, entrepreneurs have three kinds of mentality?

3. What is the trend of the future economic development and enterprise development?

1) Case study: the story of frame media writing

2) Case: three teachers of Fosun Group

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